Ed Hardy Love Kills Slowly

Ed Hardy is a global fashion and beauty phenomenon. The clothes are worn by one-bold-name-only, triple-A listers – Madonna, Kanye, Justin, Beckham, Britney, Miley. The fragrance is spritzed in all the right places and on super cool necks everywhere – at launch it was number one in Macy’s, number one in France, number one in Australia, Canada, Germany, Holland – and now it’s about to take the UK by storm. This ultra-hip, edgy his-and-hers fragrance collection was inspired by Christian Audigier, the man responsible for the Von Dutch phenomenon, and created in homage to the famous Don Ed Hardy – the ‘godfather of the modern tattoo’.

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